It's called a half-truth. It's told deliberately to deceive and lead a person to a false conclusion. Their literature speaks against this, calling it a lie. So by their own definition they are liars.
If pressed they would make excuses possibly bring up "theocratic warfare" or being "cautious as serpents", but the truth is they are hiding their beliefs and practices.
What happened to giving a bold witness? What happened to standing up for what is right (according to them)? Where is their faith that Jehovah will bless them for "making a defense" of their beliefs?
Double standard. One of many.