I believe this letter was posted earlier Phiz but Im glad to see you posted it.
Its always good to make sure newcomers see it and get informed!
So basically this is their way of getting rid of all the older Kingdom Halls built with love in small towns everywhere by local brothers who knew roofing, how to lay block etc.
Gone are the days of the half commercial/half residential looking K.H.s
Now the Halls are going to be located in either commercially zoned areas or areas the growth indicates will be shortly.
Then they can flip their generic new buildings for turn key operations such as Drs offices, coffee shops and so on.
With their free labor, buying power (basically they will function as their own bank) and their new game plan architecturally, they will secure their financial future.
The only drawback - and Im sure they have discussed this is people getting disillusioned by the obvious.
Religion is fading in devekoped countries so they are going to consider this loss a given anyhow and there are always more gullible people wanting to be "part of a movement" that will come along. So it really is a well calculated risk on their part. Very smart.
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Totally different subject: Their use in the letter of 2 Kings 10:15 is once again subtly defining the Jehu/Jonadab class they are so entranced with.
Honestly? They wear this scripture out.