As things get more and more internet oriented I look for them to begin doing what many newspapers have done already. A "click-bait " headline, and then when you try to read the article there is just a teaser paragraph that you can read and the rest of the article is gradually blurred out until it is unreadable...then the popup that prompts you to subscribe via your credit card to read anymore.
Of course that may be a money loser in the long run, as who in their right mind would pay for third grade level articles?