I know of one area where they rearranged everyone, turns out so they could consolidate and close two halls. (This was not explained in the beginning.) Everyone grumbled but tried to comply. But a few years on, it turns out that a lot of the ones who were most inconvenienced (traffic, bus rides, driving at night) just quit going, at least to the week night meeting. What I think happened (reading between the lines of some emails I received) is that everything got confused and backwards, and some people just quit going and no one noticed.
So, the bOrg better be careful, by turning into a mega church, they might lose a lot of followers. And I do think they care, I don't think they would purposely want to shrink, just because of their egos.