Gotta love this. This is a page right from another more modern American Cult: Scientology. All of their "learning centers" are set up just like this. It goes along great with the newly designed LBC cookie-cutter Kingdom Hall design. Open-air, modern, semi-office looking place of indoctrination, with fancy tech screens to lure in the unsuspecting and lull to sleep the already fully-in even more. A lot of "ohh and ahhhh", that really amounts to "symbolism over substance". It's like a slight of hand, dazzle you with the lights, while lifting your wallet.
Scientology has this down to a Science. (lol!!!!) JW's have now stolen it and adapted it for their own use. This is also true of the cartoons, music videos, and shitty cart music one hears on JW Broadcasting. All "borrowed" from Scientology, much like "Family Study Night" was borrowed from the Mormons.