The WTS compares the flood, sodom and gomorrah, and those who die in judgment at Armageddon as being based on the same premise, JWoods, it being a judgment period.
While the WTS dances around this issue, this quote from 1989 (no new light since) is quite clear.
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w89 9/1 p. 19 par. 7 Remaining Organized for Survival Into the Millennium ***
Only Jehovah’s Witnesses, those of the anointed remnant and the "great crowd," as a united organization under the protection of the Supreme Organizer, have any Scriptural hope of surviving the impending end of this doomed system dominated by Satan the Devil. (Revelation 7:9-17; 2 Corinthians 4:4) They will make up the "flesh" that Jesus Christ said would be saved through the worst tribulation of all human history. As it was in the days of Noah, said Jesus, so it would be in the day when He would be revealed. Inside the ark that took many years of organized effort to complete, only eight human souls survived the global Deluge. They survived as a united family group. (Matthew 24:22, 37-39; Luke 17:26-30) Noah’s wife corresponds to the bride of Christ, and his sons and daughters-in-law to Jesus’ present-day "other sheep," who have grown into an increasing great crowd, the final proportions of which we do not now know. (John 10:16) For survival into the Millennium under the Greater Noah, Jesus Christ, they have to remain organized with the anointed remnant, "the chosen ones" on account of whom the days of the "great tribulation" will be cut short.—Matthew 24:21, 22
JUDGMENT PERIODS
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*** w60 1/15 pp. 52-54 This Is a Time of Judgment ***
JUDGMENT PERIODS
There have been certain periods in human history when Jehovah God has turned his attention toward the earth for judgment. The people he put under surveillance were judged by their course of action toward his righteous principles and purposes. The first human pair, for example, were under divine judgment, but their bad conduct brought them a sentence of death.
The people who lived immediately before the flood of Noah’s day passed through a judgment period that ended when the Flood swept most of them out of existence. Because of their wicked disregard for God and his purposes he judged them adversely. "He did not hold back from punishing an ancient world, but kept Noah, a preacher of righteousness, safe with seven others when he brought a deluge upon a world of ungodly people."—2 Pet. 2:5.
There is nothing in the Bible to suggest that these people were or shall be punished in a fiery hell. From the time of Adam to this very day the punishment for wickedness has not been conscious torment in a fiery hell but rather death—a cutting off from life. "For the wages sin pays is death." "Jehovah is guarding all those loving him, but all the wicked ones he will annihilate."—Rom. 6:23; Ps. 145:20.
After mentioning the world destroyed by the Flood and the cities of Sodom and Gomorrah that were destroyed by fire, Peter states: "Jehovah knows how to deliver people of godly devotion out of trial, but to reserve unrighteous people for the day of judgment to be cut off." (2 Pet. 2:9) These two outstanding judgment periods were proofs of this. The wicked people in each period were reserved, or allowed to remain, throughout their judgment periods until the day of their execution. But persons of godly devotion who had received a favorable judgment were preserved.
These judgment periods are examples for us. They are prophetic pictures of the great judgment period in which we now live. Jesus himself pointed this out when he said: "Just as it occurred in the days of Noah, so it will be also in the days of the Son of man . . . Likewise, just as it occurred in the days of Lot."—Luke 17:26, 28.
Throughout the centuries Jehovah God has permitted the wicked to remain and to dominate the earth, and they continue to do so in the present period of judgment. Those who are judged unrighteous will not survive the end of this period, whereas persons of godly devotion shall. "For those being blessed by him will themselves possess the earth, but those upon whom evil is called by him will be cut off." (Ps. 37:22) They will be cut off from existence.
DIVINE JUDGMENTS ARE FINAL
Since the supreme Judge never makes a mistake, there is no need for him to take under review any judgment that he has passed. His judgments are final. That means the people who perished in the flood of Noah’s day will never be resurrected to stand trial again. The same is true with the people of Sodom and Gomorrah as well as Adam and Eve. All had their judgment day before the great Judge of the universe and all were sentenced to destruction. They will never have a conscious existence again. The same will be true of those in the present judgment period whom God will destroy at its conclusion.
Jehovah God’s infallible judgment of the unrighteous in the present judgment period will be just as final as it was for the people he sentenced to death in past judgment periods. They will not stand before him after death for another judgment. The promise at Hebrews 9:27 does not apply to them. It says: "It is reserved for men to die once for all time, but after this a judgment." The persons referred to here are those who die because of Adam’s sin, not because they have been judged adversely by God after death and then executed by him. Such persons can die only once because of Adam’s sin, but during the 1,000-year reign of Christ they will be resurrected and judged as to their worthiness for continued life on the basis of the course of action they take toward God’s principles and purposes then.—See TheWatchtower as of June 15, 1947, pages 180-182.
What you are faced with today is a judgment for survival through the coming war of the great day of God the Almighty when he will carry out his long-standing promise to destroy this wicked world or system of things. You are in a position similar to that of the people who lived in the judgment period before the Flood. Like them you are under divine surveillance, with your conduct toward God’s purposes and his kingdom ministers determining your judgment. Jesus pointed this out in a long-range prophecy recorded in the twenty-fifth chapter of Matthew. He there likened the present judging of mankind to a shepherd’s separating sheep from goats.
FYI:
http://www.jwfacts.com/watchtower/resurrection.php