When I was at Bethel (70s) a number of Ex JWs & Ex Bethelites protested almost daily on Columbia Heights. The prefered location was on the street near the entrance for the dining rooms. One ex Elder/ex Bethelite " Apostle Jack" was out almost every day during his lunch with signs (spot -on scriptures). It had NO effect on me or any other Bethelites. Most brothers said the poor guy had a "nervous breakdown"( nut).
7 members of an "Apostate" group in California picketed the Kingdom Hall I was visiting to give a public talk at on a Sunday Morning in the 90s. I paid no attention, other than it made it hard for me to find a parking place. (I was running Late so I didn't even read the signs). I simply spoke a little louder into the mike the first five minutes to drown them out. I mentally dismissed them as "apostate nuts".
However, years after a relative asked me about Child Abuse, Google led me to Bill Bowens "Silent Lambs" site. After a brother asked me about Rutherford, Google led me to Barbra Andersons excellent "Watchtower Documents " site. After another brother asked about Kingdom Hall "take overs and the Menlo Park, Ca lawsuit", Google led my wife to this site. My wife read this site night and day for over a week and proclaimed to me JWs are a cult. Which led me to read posts here, and on Barbra's, Bill's, and Randy's sites non stop for weeks after some heated family discussions .
GOOGLE and S.E.O. IS powerful. USE IT. Set up google alerts. Get believing family & friends to set up gmail alerts. Use FULL names in headings.
P.S. My wife's family go back in the B ORG 111 years. ... undone in a few weeks by Google and independent web sites.
My 2 cents from a newbie