The DVD links to a specific song in the book listen, obey and be blessed. It also addresses a key issue for the organisation of the young leaving in their droves. The DVD has the same feel as an assembly demonstration which are usually exaggerations of everyday situations complete with the little lapses whilst the person reflects on the council. What the society failed to appreciate that whilst a demonstration in an arena is over and done with and soon forgotten the DVD allows for people to actually think about what they saw and replay it again if they wish. Because it is in their home and seen out of context of the convention people can be more critical and the control elements jar on the senses.
Where the society screwed up is thinking that the modern day drama scenarios would play out the same way on a DVD. It is typical laziness really not appreciating that this medium would need a lighter touch.
Remember they are in a sealed environment and way behind the times, they are slow to react and are used to rehashing the same tired demos year after year. They really don't think about what they are doing. I don't think it was deliberate sabotarge. I think it was arrogance and a failure to appreciate that the young they are targeting have a much better bullshit detector than their parents. The whole condescending tone shows that they really have no idea who they are talking to.