"...We seem to regard religious beliefs and factual beliefs with... different 'cognitive attitudes'."
Goes a long way towards explaining why the WT leadership can know it's wrong (as many of us suspect), while believing it's True at the same time.
Many of us were able to do that to some degree when we were still in, but it seems only full-on authoritarian leaders can compartmentalize the disparity enough to bypass the cognitive dissonance created by it, which - for the rest of us - becomes too strong to ignore...
...I.e., authoritarian leaders don't experience cog-dis like the rest of us, and the ones best able to compartmentalize - for all intents and purposes - don't experience it at all.