To an eternal being time is of no consequence; only to us finite beings time has any meaning. We tend to live in one of two places - the past or the future. Always we are rushing somewhere or dwelling on the past - we never seem to just be in the NOW.
I am reading a great book at the moment called 'On the other hand - the little anthology of big questions' by Renée Paule (google for more info) and it says on time that "Time doesn’t feel natural to us; it curtails our more enjoyable and challenging activities and stretches out the dull and mundane ones. What’s happening here? Time slows down when we’re focused on things we would rather came to an end but, when we’re enjoying ourselves we live more in the Now and become unaware of the clock".
When we are born everything is in the future - school, work, death. Alan Watts (google for more info) said that we miss it all because we treat life as though there is some important end we must reach. We treat life as just the annoying part of getting to the end, what ever that may be. Doing so means we miss out on life because, as he says, life is a musical thing and we are supposed to sing or dance as the music plays. The JW's are masters at making you look only to the future - salvation is sometime soon. How many JW's have died never having lived at all?