This being my first CO talk (well second, but the first was after the service meeting, and I have no recollection of what it was about ), I didn't think to take notes, so I'm just posting what I remember as I remember it. I actually had the CO round for a quick study earlier in the day, and asked him about the organisation, its purpose, yadda yadda.. The two words he used most were "loving" and "trust".
As for the his talk, he quoted 1.Cor 5 throughout, and maintained that it was a "loving gesture" to shun, leading to realisation from the weak JW that they did in fact need the brotherhood and Society. For someone who (I hope!!) is still capable of remaining objective about it all, this smakced of the lowest form emotional blackmail. From what I gathered, his point was through shunning, these weak spirited JWs would be in a position where they consider themselves still within the fold, and yet need to involve themselves more to recieve the loving companionship of their fellow witnesses.
So even those not actually agrieved with the Society's teachings, who just so happen to have a time-consuming job, or a large family to look after, or anything else for that matter which might take up their time, are to be considered on the same level as those who don't (have a different understanding of the bible that is).
Numbers must be dropping pretty sharply and funds drying up...