Paragraph #4:Publishers who apply to distribute literature at these areas are doing so on their own initiative as part of their personal ministry.
Translation: We're writing to tell you, the elders, what you should tell the publishers to do. But it's important that they think it's their idea and of their own initiative; even though no one would ever even think of doing this on their own and if they did, they still wouldn't actually do it.
Oh, and by the way, even though all you congregation publishers will be doing this "on your own initiative," we insist that you follow these orders instructions suggestions in paragraphs #6 & 7:
#6: Requesting public witnessing equipment: The Congregation Service Committee will determine the equipment to be requested and where it will be stored. Public witnessing equipment can be requested in the same way publications are requested. We are pleased to provide a document entitled Public Witnessing Supplies (S-80) that contains sample pictures and descriptions of standard carts, stands, tables, and kiosks. The equipment will remain the property of the congregation.
#7: Only artwork provided by the branch office should be displayed.
The next paragraph is also good:
#8: Determining who may participate in public witnessing: The Congregation Service Committee will select qualified publishers to participate in this feature of the ministry.
Here's the big change:
#12: When publishers are using a literature cart, stand, table, or kiosk, they should be instructed not to approach people directly, but to let people approach them. There may be an advantage to standing a few feet away so that passersby will feel free to approach. Publishers should always display a warm smile and a friendly manner. Appropriate eye contact and a warm greeting also give evidence of personal interest in others and show that we have something important to share. If someone shows interest, the publisher should warmly introduce himself, should invite the individual to take any literature that interests him, and should ask if the individual has any questions. Publishers engaged in public witnessing should be willing to speak with all who approach.
OK, got it?
You can only use our equipment with our literature and our artwork. We have given you careful instructions on how you may and may not speak to passersby. Furthermore, the Congregation Service Committee will determine who in your congregation can and who cannot engage in this activity.
And let's be absolutely clear: this is all of your own initiative!
Finally, let's review: It's a cult!