If anyone still visits this thread.
Dungbeetle is right when he says that J Ws draw distinction between the two classes.
In John 3.3 the phrase is "Born again to see the kingdom of God".NWT.
The belief is that only the 144000, see the kingdom and thus need to be born again . The rest of the plebs get salvation on Earth.
The expession "Born again " may be applied to the living remnant of the 144000, although not in the same sense as many from charismatic churches understand it to be.