Actually ... . . . . .
This jw.org "mania" could be very easilly exploited by "apostates."
Say members of the ex-Jw community go out and purchase a couple shirts or whatever with the Jw.org logo on it. . . . .
Proudly wear it about. . . . .
Either it sparks a conversation with a "worldling," and then the ex-jw explains the inner working of the cult to them or... . . even more likely. . .
An über dub approaches expecting a "brother" or "sister" and gets the witness of a lifetime!
Not unlike AAWA flyers. . . .. . ANYONE can sport a JW.org pin or clothing. . . .