I believed. I didn't enjoy the work I had, but I did it. Sometimes you have to do unpleasant tasks in life, right?
As for my message,, I "ran the program" -- the "think on your feet so you can find that hook to draw somone into a conversation that you can then steer.
For example: kids toys in the yard, ask about making your family life better. Many locks on the door? Ask about if they want to live in a world where they don't have to be scared all the time. Signs of old age or illness? Ask if they want to live young and healthy.
Yup, I ran the program. That is, until I realized that the program was running me, and had been all along.
On the flip side, I have some valuable salesmanship and public speaking training that has served my career well, although I wish I had learned it at Toastmasters instead of the bOrg.
I'm glad I never converted anyone -- although it wasn't from a lack of sincere trying.