When it comes to cars, I'm known as a super shopper who always gets the best deal. My secret? knowledge is power. And thanks to the internet, you can become a very knowledgeable shopper in a short time.
MSN has an excellent "autos" page that lets you call up every make and model of car there is and look at the specs, the prices, the warranties, everything; you can even look at 20 pictures of the car, inside and out, from every angle. Best of all, the site will list all the other similar cars that are competitors of this particular make and model. With a click, you can compare several cars. If there are special factory incentives, interest rates, rebates, etc., it will show you that, too. They've even linked up with Consumer Reports to give you snapshot of what they think of the car.
The net is full of car-buying services and you can check out the best prices, even lease payments. One you've established a short list of the best cars for your needs and a range of prices you can expect to pay, you're ready to shop.
First stop is your local dealer. You are NOT going to buy a car from them, but that's your secret. You are going to ask to look at the specific model(s) you've researched. You will drive the one that interests you. You will get out of the car after the test drive, look at your watch, and say you're late for work. The salesman will try to keep you there, but ask for his card and tell him you'll come back later. He will want your name and phone number. You can give it to him if you want, or make one up. You will never see him again.
Once you've driven the cars you're interested in, at one or more dealers, you're ready to buy. Get copy of the metropolitan daily newspaper for your area. There will a full page ad back in the classified section where all the car ads are. It will list all the dealers within a 100 mile radius, sorted by the make of the car, and list a phone number and, if you're lucky, the web site. Armed with this information, you are in business.
Using the websites you've obtained, search each one and find the means of buying online -- they all offer this approach. Email each dealer who has the car you want and tell them what make, model, and any optional equipment you want to purchase/lease. Tell then what color you want and what kind of interior (because you have shopped hard, you will already know what the choices are). Tell them how much you are willing to pay for the car (or the monthly lease payment), how much you are willing to put down, and ask them to sell/lease you a car.
Typically, if you send out 10 emails like this, you will get one or two who will give you everything you ask for (because you are knowledgeable and all you have asked for is the best deal, not more). Two or three will make you an offer that's close to what you wanted. A couple of them will insult you with "deals" that are not even close to what you requested. The rest won't respond, or will send you a "canned" response.
Before you do all this, of course, go on line and get your FICO credit score. Be sure to include that info in your email. It goes without saying you should have really good credit to make this work.