“steve2”: “. . . the organisation is trying to shed its past and morph into something more clean-lined and aimed at the internet age . . .”
There will always be many “parts” to the Internet which will ensure that the WTS will never be able to shed all that ridiculous and sh^tty past of theirs; for example, sites such as “http://www.a2z.org/wtarchive/archive.htm,” “http://jwleaks.org,” “http://jwsurvey.org,” “http://www.quotes-watchtower.co.uk,” “http://www.jwfacts.com,” etc., etc.
“steve2”: “. . . I'd guess that at some stage the curious householder will widen the search at the touch of a few buttons. Uh-oh for the organization!”
Exactly! And whether or not people are in or out of the JWs, and whether or not people are strongly warned/told not to, people will nevertheless sneak some “widened” searches and “secret” perusals, because, of course, that’s just the way people are – especially in private.