konceptual: Getting an award you have paid for is a bit like saying the Bible is true because it says so itself.
It appears like the Telly Awards are set up to promote and publicize the producers of the work. This award that JWorg "won" as a result of entering the competition, is actually an advertising scheme.
https://www.tellyawards.com/winners/publicity_tools/
This is humorous. The statuettes that JWorg is displaying on their website along with the amazing win article, would have been purchased by the Watchtower. Lol!This section is to help Telly Award Winners publicize their award winning work.
You have been selected as a Telly Award Winner out of nearly 12,000 entries from all 50 states and 5 continents and now's your chance to share this outstanding accomplishment with the rest of the world. This also gives you a chance to salute your team and recognize the time and effort they put in to create award winning work.
To help out, you'll find links below to several tools to help you promote and publicize your win.
Being selected as a Telly Award Winner presents a great opportunity to create buzz in the media and throughout your industry, bringing you front and center among potential clients and partners.
Check out our suggestions below and start spreading the word!
https://www.tellyawards.com/awards/awards/
Designed by the same firm that makes the Oscar® and Emmy®, the Telly statuette is nearly 12 inches tall and weighs more than 4 1/2 pounds. Winners that wish to commemorate their achievement will have the opportunity to purchase a winner's package, which includes one statuette and one commemorative certificate. If you wish to honor other members of your team, your client, or anyone else involved in your award-winning entry, additional statuettes and certificates are available.