I feel like I'm coming to the thread a bit late. But here goes..
I want jw.org to hurt them but I feel in my gut that it will somehow help them. Delusional members are already excited about how advanced the WTS is with the internet. This includes the Caleb cartoons and DVDs. The dubs I know are feeling like the organization has been given new energy and is really taking it up a notch - just before the end of the system - you know, to save more people. I think the website is poorly designed and out of date looking.
I also think that playing the videos at the door thing just sounds dumb. I can't imagine I would ever have the guts to actually do that. I was one who barely ever asked for a donation. It was easier and less embarrassing to just donate myself - twice. Once when I picked up my mags and once when I placed them with someone.