pale.emperor said: I'd like to believe that there's a god that loves us very much, that has honest representatives on earth, that will being about a real change and we'll see our dead relatives again...
Religions know how to spin things. It's a combo of "we're the answer to all your questions and desires" and the guilt/fear/threat that if you don't agree with them or join them, that you will lose some mythological prize some time after you die (in the past the Christians used to torture and kill people but that's illegal now in most countries. There are some extremist religions that still do this today, however. ).
It's only when we decide to be intellectually honest with ourselves, do we realize the claims made by the Bible and religions do not add up to reality.
The B.I.T.E model can also be used to analyze non-religious organizations and people as well. Cults are not exclusive to religions. A person who wants to control another person may also employ such tactics as you've listed PE.