Yep, it's a big deal in most Christian churches. Actually it starts with Lent and it's forty days of meditating on what Jesus did for us and then the huge celebration of his resurrection at Easter. Yup, growing up witness I had no idea!! Thought it was mostly eggs and bunnies. Actually I don't think its a coincidence that Jesus died and was resurrected in the spring. It's all about hope and joy and life.
But witnesses are quite full of themselves to think their bizarre little ritual is so amazing.