How can "video showings" be higher than before the pandemic?
Since JWs can't go door to door, they do a lot of "phone witnessing" including whatsapp.
They'll send links to jw.borg videos via WhatsApp to their return visits, studies, etc. Then they'll ask "did you watch the video?"
If the answer is "yes", cha-ching! More gold leaf to make their monthly report look shinier.
It's actually far easier to achieve a "video showing" now. It avoids the utterly bizarroid phenomenon of using a 19th century sales tactic (knocking on doors) to try to sell a 21st century invention (streaming video).
It just makes me cringe, trying to imagine myself knocking on someone's door and asking if they'd like to watch a video on the handheld device I happen to be carrying with me. Every "householder" would have to be thinking "WTF kind of loon walks from door to door trying to get people to watch a video? Why aren't they on Facebook or Instagram or TikTok or whatever?"