Thank you for your observations.
I have been thinking about this (and the implications). Having worked for a couple of years with SEO (Search Engine Optimization) seeing this result is quite strange.
A short sentence like that can have high search volume (haven't checked), so I asked myself how the heck did the Borg manage to rank so high with low content (they mostly link to their literature, the site is not content heavy for friend related stuff).
Also, the get better Google rankings you NEED backlinks (unless you are a news agency, where results show up within minutes or a couple of hours). I had customers who needed several hundred (or thousands) of links from other relevant sites to rank high.
The Borg is not "partnering up" with sites related to youth problems. Nobody is linking back to them (some witnesses, some facebook accounts). So, this result puzzles me.
The kick in the balls was a good analogy, by the way...