Greetings:
Here is more of the excerpt:
R4294 : page 372
THE WATCH TOWER SUBSCRIPTION LIST
With the New Year we expect to drop the word "Zion's" in the title of our Journal, because many of the friends inform us that the word is objectionable, having been so much used by Mr. Dowie and his followers. They report that our Journal is frequently cast aside under the supposition that it is published under Dowie's auspices, or in some manner affiliated with Zion City, which he founded. The new name, THE WATCH TOWER, is the one by which the Journal is usually mentioned. It appears, further, that African churches and papers use the word Zion extensively, which has led to the inquiry whether or not our Journal is published and generally read by colored people.
We consider the subscription list of our Journal the surest and safest criterion, as respects the numbers of our deeply interested ones. Our present enrolment is 25,000. This is only half the list we think we should have. It is the only discouraging feature connected with this report. It shows no increase over last year. For our encouragement, however, we must remember that during this year the Postoffice Department put into effect with all publications a rule intended to cut off the lists the names of all who do not actually subscribe and .....
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Question: Is the Society being racist in reporting what others have asked? No. Consider the cultural context of the times.
Clearly, all that Russell is saying is that because of the feeling of many people that would not want to be associated with these African churches or "colored" people (a term that embraced all non-whites), that in ORDER TO AVOID CONFUSION with respect to the PUBLICATION that the name Zion would be dropped. Russell's/the WT's statement is NOT AN ENDORSEMENT of these racist views in any way.
Perhaps, today, we would have liked to have seen a second statement that clarifies that such feelings against "colored people" are improper, etc. but it is unreasonable to expect that someone would be that far advanced of their own time and culture.
The fact is that the WT/JWs have always been among the leading Christian church to embrace persons of color and jews and to support the rights and positive views of these. The publications have always promoted ethnic and cultural differences and touted these as wonderful facets of our life. Even today, the magazines always contain articles about places, people and things from around the world and has a multi-cultural flavor. There are probably more interacial congregations and interacial marriages among Jehovah's Witnesses than any other religion. Jehovah's Witnesses are among the top international religions in numbers.
-Eduardo