Before this project was annnouced, some JWs were already getting the attention of passerby in NYC, setting up tables. This is nothing new. However, this is the first time the Branch has organized this form of preaching.
Each month, JWs in these stations have set up tables with displays advertising a selected article from one of the magazines. Each month they they change the attractive colorful display. The displays also let people know they have publications in many languages, something that has gotten the attention of many, NYC being an international city.
JWs have set up stations in four locations to start out. One of the locations is Columbus Circle. So far, 100 Pioneers who have participated in this project have placed 1,200 books and have started 120 Bible Studies. Interested people from different religious backgrounds have approached them asking for literature in their language.