I watched it trying to think what a non-JW would think of this video, say an "interested person" who had never attended a Convention.
I guess they would slightly gag at the badly acted family Worship Night, but they may fall for the hype, and then attend, and perhaps donate some money.
Probably after the huge disappontment of finding out what a dry bore-fest such a gathering is, with no real spiritual or uplifting content, they would never return, but hey, the W.T got some money in the box !