This reminds me of an older ploy of the WT. Remember the statue of the world powers? It showed the stone from the mountain very close to the feet. One elderly sister told my sister "Look how close it is! It is almost touching the toes!" She was sure it was going to come soon.
Just after the overlapping generation, there was Armageddon coming "just around the corner"
https://www.youtube.com/watch?v=eFCf5Wy9PJs
After the last of the last days has lost it's usefulness, the new phrase will be "any second now, we will be in the final days"