Added to that, I think their conversion to paperback Bibles is a tactical error.
Metatron - O' Contrar! IMHO.
It might be logistical. The process to make paperbacks is significantly less labor intensive by nature. Basically it can be done in one process that starts at the start of the press with paper and ink, and ends at the end of attached bindery equipment with a finished product. The process is known commercially as 'perfect-bound'. I do not know if this is how Brooklyn does it precisely, since I have not toured there in decades. But no matter how it is done the cost of production is reduced, whether in a single system or seperate operations.
The other thing is; Does anyone really want the NWT besides witnesses? I never found a great interest in the ministry for that Bible to start with. I think the change from green to black was an attempt to 'legitimize' the NWT that basically failed. And if I understand it correctly, the witnesses can still get the 'deluxe' Bible, just not for the public. [I could be amiss on that point, since I have seen it reported both ways on this forum.]
The new paperback will prob be 'tacky' - but then most think it is 'tacky' as a hard bound. Just my thoughts.
Jeff