All the congregations received a special document entitled "Productive Use of Time" from the branch. A digital copy of this was sent to all the publishers. Under the section, "Encourage one another" there were instructions to reach out to inactive witnesses. This is what it exactly says,
"Send an upbuilding message to an inactive relative or friend"
It didn't say you could send an upbuilding message to a disfellowshipped relative or friend. If you want to make your sister mad you could tell her she violated the organization's rules if you are disfellowshipped Brainfloss.
Another thing they put in that category was to "Get better acquainted with coworkers". This is kind of strange because it violates their "bad association spoils useful habits" and not to be friends of the world. Their letting some things slide.