This article is written for a specific audience. Notice how they tell just enough of the truth to lead people to accept their viewpoint. Which people? We'll discuss that later.
Cult members often isolate themselves from family, friends, and even society in general.
The key word here is often. They didn't use the word always, so this is a true statement. Then talking about JW's they make this statement:
And they do not live in communes,...
Which is also true, but it implies that all cult members do live in communes. The fact that some cult members do not live in communes and also interact with society in general is completely ignored. Is that because this shoe fits?
... isolating themselves from relatives and others. Jehovah?s Witnesses recognize that it is their Scriptural responsibility to love and care for their families. They live and work with people of all races and religions.
Which is where they finally deviate from being totally truthful. They often do isolate themselves from relatives and others, especially if they are not JW and belong to a different faith. And if their relatives happen to be former JWs, then they are shunned to an extreme degree. People in my office have remarked (without knowing my background) that JWs they worked with would isolate themselves when it came to holiday parties, lunch breaks, etc. They have also remarked that when these people did take part in these activities, they weren't being very good JWs.
Which leads me believe that this article isn't written for "worldly" people at all. The "worldly" people know full well that JWs isolate themselves. This article is clearly written for JWs that have heard others call them a cult, to convince them that they are not a cult. It is written with just enough false logic and and half truth to lead them into deluding themselves that they are okay.
Why am I so sure of my opinion? Because at one time I would have read this article and said they were absolutely right.
Tammy