Who thought in the early months of 2012 that such a rebranding would take place in only a matter of 24 months?
They managed to go from an antique looking and boring website (watchtower.org) with hardly any attractive content to a fresh looking new website with stuff for everyone, families, children, teenagers.
Movies, and short videos about almost everything and new ones added every month. Cartoons, Animation video's , interviews, picture activities all kind of projects, many audio files like dramatic bible readings, dramas and music, online research tools, new brochures for kids (off and online) etc. etc.
JW.ORG signs on every Kingdom Hall... on busses.. on every facebook profile.. an international mass campaign to attract people to the website. Now a start of a new multimedia TV channel with all kinds of new productions and Apps to learn languages.
Over 8 million publishers and over 19.5 million people at the memorial in 2014,.. Tablets all over the place , in Kingdom Halls, on the platform and in field service.
personally i see more coming out of their sleeves the coming years,..
also i see no other international religion that takes care so well of their members and has so much to offer to young and old,.. wether online or offline. They offer something impressive and it looks like it that they will continue to do so.
Moreover no one here saw it coming.. there was not even a leak this year that foretold this JW-TV and language apps. Conclusion here on this forum reside a bunch of amateurs, the pro's are in Brooklyn, Patterson , Wallkill and soon Warwick
They are ten steps ahead