He can buy, giveaway, fudge his membership numbers all he wants... he did an interivew with an ExJW 2 days ago that's showing 3000 views. Inna posted a video this morning, "Dumbest Customer Interactions," and it's gotten 3000 views in less than 3 hours.
It's not just the subject matter (ok, more people want a laugh than to hear about child abuse) but there are ways of naming your video, what to put in the description, etc. that feeds the algorithms. He's apparently not doing any of that stuff. Too much hassle to actually research your own business and treat it like a business, I'm guessing.