I don't believe newspaper ads have the success one would hope for. These are old-school methods...the convenience and privacy of the internet...makes it particularly effective.
Yes, I agree. Interestingly enough, though, there are still people out there who don't own a home computer yet. I went to dinner and dancing with a couple last night who fit that category: my date's brother and sister-in-law. These are not old, retired people. He's an engineer and works on a computer all day, using MS Office tools (not a developer, though). They just haven't ever seen the need for one at home. We talked about it some last night.
Given the society's penchant for demonizing communications, how much more likely is it that witnesses and ex-witnesses don't yet have computers?
In spite of that fact, though, it's quite possible that we could reach another segment of the witness/exwitness population with a combination of these approaches. How about newspaper ads that direct attention to prominent informational websites such as http://www.ajwrb.org, http://www.freeminds.org, and http://www.silentlambs.org?
COMF