my mom would turn away in horror, cringe, and change the channel. She would be repulsed by it, and say that people are "such pigs" and that it's disgusting that they have sex with someone they're not married to.
I knew JW women like that too, it is crazy. The wife of a couple we use to hang out with a lot would act all disgusted about anything other then the slightest of kisses. I always felt sorry for her husband, .............well her too actually.
Instilling guilt, fear and shame makes people easier to control.