It is a little surreal - it looks like a cow from 'Ghost Busters'.
On the serious side though, the developed world has to start eating less meat. Factory farming is cruel to animals, our health suffering from the over consumption of meat and dairy products and the environment is being destroyed by our relentless appetite for more meat products.
The obvious choice is to become vegetarian. However, if you cannot go that far, then at least start to think as meat as a luxury. Meat should be consumed infrequently, not considered a daily 'right'.