Pleasing our greatest Friend, Jehovah, is always the right thing to do. When we put him first, others who love him will respect us for our loyalty and become true friends.
So I get it now. I keep a close eye out for the failings of my brothers. When I see any transgression, perhaps his failure to walk out of a movie because there's some bonking in it, or he got really pissed and stupid when I was round at his place one night with a few beers, I inform the elders to show I am putting Jehovah first. The wrongdoer get counseled, reproved or possibly disfellowshipped. When my brothers in the congregation see that I helped keep the congregation clean by informing the elders, their respect for me grows and they become my true friends.
This is an organization I want to be part of.
And let's face it. Jehovah sees all, right? He knows my brother got a bit of a woody watching that movie, or got so smashed on those beers that his prayer before our meal was a bit wobbly and rambling. Now Jehovah can't tell the elders, can he? He's using me, correct? I am God's eyes and ears. I must do this more often. Possibly there are more of my brothers erring. Respect for me within the congregation must surely grow.