I love this part:
After all, their son had a choice, and he chose to pursue his unchristian lifestyle rather than to continue to enjoy close association with his parents and other fellow believers.
Not 'rather than to continue to enjoy a spiritual relationship with Jehovah.'
I really hope JWs that read this will have their ears prick up at this sentence. It shows clearly what kind of pressure the WTBTS uses to control its members. Nothing related to your actual beliefs is as powerful a deterrent as the loss of family association, not even the threat of destruction at Armageddon. One is vague, ethereal, a promise from an ancient book; the other is real, tangible, flesh, blood, bone, and cradled within your heart. They know where your weak spot is, and they will rabbit punch it until kingdom come to achieve their ends.
But really what is happening here is that they are twisting the knife for the parents. They are attempting to convert the wavering uncertain mother and father into hate-filled cold-hearted statues who feel entirely justified in their treatment of their child, while simultaneously empowering them to feel spiritually virtuous, pious, Christ-like.
"Your son rejected YOU, not God! He can't really even love you at all! He HATES you! Reject him! God wants you to! You want God to love YOU don't you?? Save yourselves!! LET GOD KILL HIM!!"
Very, very clever. And very, very evil.