Honestly, the WTS has been in the decline phase, for a little over 20 years now. Like any decline, that is not a mass exodus, it starts out slow, but eventually becomes a "domino" effect of a gradually increasing , and much larger decline.
The ignorant, and back-firing, approach that the BORG implemented in the early 90's to the early 2000's, of a hard-lined, gestappo, high-controlling pressure on their OWN youths, DECIMATED their population. The eay to late 90's were RAMPANT with disfellowshippings of born in teenagers, and early 20 somethings, that the BORG has never recovered from it. Many of us here on this forum are "casualties" of the WTS's heavy handed, very strict pressure put upon their young ones, and causing them to leave, from either outright DF'ing, fading, or HATING the hypocritical acts of "slash and burning" head tripping Elders.
This was the start of the decline, and its grown exponentionally. Then once the INTERNET further PROVED and EXPOSED the failed prophecies, false writing, hypocritical acts, and evil of the BORG, iyt has now grown to a MAJOR collapse and fade of its CORE members.
You use to hear from those that were DF'd, that " I still believe its the truth, but I cant do it, or I got kicked out". Now, after the exposure of the internet, those that are kicked out, research the "roots" of the BORG, and realize its a bunch of HOGWASH.
When I use to run into old JW friend from my youth, who are out like me, we would talk about how its still the truth, but this and that. NOW, when you see someone who is out, we all realize how we know its a bunch of BULLSHIT. We compare "notes", we exchange websites, and we share info, from the child abuse scandals, to the horseshit, overlapping generation.
The domino effect is growing rapidly, and the dominos are falling quicker, and harder than ever before. The dominos have now been falling for over 20 years, and they are building up speed, strength, and are now reaching the very foundations of the BORG.
The WTS is on very shaky ground. The once "strong pillars" that held it up, are actually faultering now, and the higher ups, on top, are SHAKING IN THEIR SUITS. The GB's and "powers that be", are acting desperate, and irrational in their actions.They have EMBRACED the internet, that they once "demonized", and it is further adding to their downfall. They are embracing the "looks", and actions of main stream religions now, where in the past they use to denounce them. We find JW's singing and dancing, like old school evangelical religions. They have adopted worldly media to "blend" in better. They are trying to use "worldly" accolades, and devices to attract more youth.
AND THEY ARE FAILING MISERABLY. THEY STINK OF DESPERATION. THEY ARE FOLDING LIKE A HOUSE OF CARDS.